Growth team for consumer brands

Content, ads, site and data. One team.

We make the creator content, run the ads, build the Shopify pages they land on, and read what actually sold. One team instead of four vendors, and you keep every account.

  • Free teardown inside 48 hours
  • You keep every account
  • One project or the whole loop

Real results, straight from Shopify.

See the case study
+75%website conversion in launch weekEZ Bombs · 0.90% → 1.58%
+86%website revenue that weekEZ Bombs · launch week vs the week before
+69%conversion from homepage visitsEZ Bombs · 0.93% → 1.57%
+84%orders a day from homepage visitsEZ Bombs · 3.1 → 5.7

EZ Bombs, Shopify data: launch week Oct 5–11, 2026 vs the week before; homepage numbers Oct 5–13 vs the four weeks before.

01 · The problem

Four vendors will each hit their own number.

A creator agency, a media buyer, a web shop and an analytics tool. Each one is measured on something it fully controls. None of them is measured on the number you actually spend against: sales.

Four separate vendors

Creator agencyMeasured on assets delivered
Media buyerMeasured on platform ROAS
Web agencyMeasured on pages shipped
Analytics toolMeasured on nothing at all
Your sales number No owner
  • The ad and the page drift apart in every handoff
  • Everyone hits their target and sales don't move
  • You become the integration layer on top of running the brand

MatchedLabs

Your sales number Owned
  • The person briefing creators reads the same data as the buyer
  • A winning ad gets its own page in 18 hours, not next sprint
  • One weekly read on what sold, by creative, page and creator
  • You keep every account, asset and pixel. We operate, we don't hold hostage
See what we do →
02 · What we do

Everything between the ad and the order.

Six services that usually live with six different vendors. Take one, or let us run all of it so nothing gets lost in between.

03 · After launch

Launch is day one. Then the pages keep getting better.

We keep improving every page from real data: what visitors tap, where they stop, and what actually sells. It all runs on matchedlabs.ai, our own software, so you don't pay for a hundred different tools to get there.

  1. WatchHeatmaps and session recordings show what people really do on the page.
  2. FindAI analysis points out where visitors drop off, and why.
  3. TestThe fix runs against the original on real traffic.
  4. KeepWhatever sells more stays. Then we go again.

Page Studio

Landing pages built from your live store's facts, in your own theme. Nothing goes live before a person approves it.

Heatmaps

Where people tap, how far they scroll, and the "dead taps" on things that should be links. Split by phone and desktop.

Session recordings

Watch real visits back, filtered by device, page and whether they added to cart. Form fields are always hidden.

AI analysis

Reads the heatmaps, recordings and orders together and writes up what to fix next, in plain English.

A/B tests

Every new page runs against the old one on real traffic, so decisions come from orders, not opinions.

Custom popups

Signup popups designed for your brand, tested against each other, and sent straight into your Klaviyo.

Instead of paying for

  • A heatmap app
  • A session-recording app
  • An A/B testing app
  • A popup builder
  • An analytics add-on

One platform, run by our team

04 · Case study

For a month, EZ Bombs' website converted under 1%. Launch week: 1.58%.

EZ BombsMexican foodShopifyTikTok ShopCostco

Most of their sales happened on TikTok Shop, and the ads were sending people to pages that weren't built for them. We rebuilt the website their ads and creators send people to, inside their own Shopify theme, then kept shipping and testing.

Website conversion, week by weekShopify · sessions that ordered
Website conversion1.58%launch week, up from 0.90% +75%
Website revenue+86%launch week, vs the week before
Website orders213that week, up from 125 +70%
The homepage

Drag to compare the old homepage with today's.

The old first screen opened on a slogan and a single box. The new one leads with what's new and one button to shop every flavor, and it changes with each launch.

+69%conversion from homepage visits0.93% → 1.57%
+84%orders a day from homepage visits3.1 → 5.7
+35%of homepage visits reached checkout2.26% → 3.04%
Read the homepage report
The EZ Bombs homepage today: Taco night, two ways, with a Shop all flavors button
The EZ Bombs homepage before: a slogan over the 4 Nights of Mexican box
ezbombs.com on a phone
What we shipped

Two months, one storefront, rebuilt piece by piece.

  1. Sep 4

    Retail, connected to the website

    A Chicken Chipotle at Costco page: find the nearest club on a map, or order online if there isn't one nearby.

  2. Oct 5 · Oct 20

    A homepage built to sell

    Rebuilt inside their own Shopify theme around the products, then refreshed on Oct 20 for the Street Taco launch.

    +84% orders a day from homepage visits

  3. Oct 5

    A menu made for thumbs

    Every flavor as a tile with its price, plus recipes, the store locator and help, one tap from any page.

  4. Oct 5

    A cart that suggests the next pack

    A free-shipping bar, one-tap add-ons from the rest of the range, and subscribe & save right in the cart.

  5. Oct 12 – 28

    Product pages, tested on real traffic

    New pages for every flavor, with subscribe & save up front and real reviews. They ran against the old pages for two weeks before going to every shopper.

  6. Oct 26

    Landing pages for the ads

    A "7 reasons" page built for the Chile Colorado Meta ads, so the click lands on the story the ad started.

4.4%of popup views became a signup on the best of the three designs we tested.
Oct 20Street Taco launch: its product page and a new homepage went live the same day.
3 reportswith the real numbers, written after the work went live. They're further down this page.

EZ Bombs' Shopify data. Website: launch week Oct 5–11, 2026 vs the week before. Homepage: visits that landed on it, Oct 5–13 vs the four weeks before. "Now" shows today's homepage.

05 · ROI calculator

What a better store is worth to you.

Move the sliders to your numbers. EZ Bombs saw +75% in launch week, but we plan with less.

The share of visits that order. Most food and beauty stores sit between 0.8% and 2%.
Extra revenue a year
$57,600
$4,800extra a month
+120extra orders a month
1.30%new conversion rate
1.0×the $5,000 retainer, paid by the lift

An estimate, not a promise: same traffic and order value, only the conversion rate changes.

Get my free teardown →
06 · Ways to work with us

All of it, one project, or just the software.

Start where it makes sense. Most brands start with a project, then move to the full team once they've seen the work.

Projects

One job, done properly

Fixed pricequoted after a free teardown

  • Store or homepage rebuild
  • Product pages and cart
  • Landing pages for your ads
  • A conversion audit with a plan
Start with a free teardown
Most complete Growth partner

We run the whole loop

From $5,000a month · scoped to spend and page volume

  • Creators, ads, pages and data in one team
  • A named pod on your account
  • Measured on blended results, not one platform
  • Weekly read on what sold
Book a discovery call →
Software

The tools, for your own team

matchedlabs.aithe platform our team runs on

  • Landing pages built from your live store
  • Heatmaps and session recordings
  • A/B tests and reports
  • Custom popups and AI analysis
Ask for access
In every engagement
  • You keep every account and asset
  • Read-only access to start
  • Nothing goes live without your OK
  • Every change is reversible
  • A written plan before any quote
07 · How it works

Your first 30 days.

No long onboarding. You see the plan in two days and new pages in ten.

  1. Day 0
    Discovery call

    Thirty minutes on your stack, spend and what you're shipping now.

  2. Day 2
    Written teardown

    Every live ad mapped to its page, the theme and tracking problems, and the gaps costing sales.

  3. Week 1
    Access and quick fixes

    Read-only access, heatmaps and recordings switched on, the obvious leaks fixed.

  4. Day 10
    First pages live

    New pages in your own theme, each one tested against what was there before.

  5. Day 30
    First monthly read

    What sold, by creative, page and creator, and next month's plan from it.

Then the loop keeps running:SourceRunMatchShipReadBrief
08 · The team

The people on the call are the people on the account.

No pitch team handing you to juniors after signature.

Dean Lyons
Founder & CEO

Dean Lyons

Eight years in paid media, with seven-figure funnels built and scaled for some of the most reputable brands in the space. Owns the number: what gets tested next, which creators get briefed, and where the next dollar goes.

8 years in paid media7-figure funnels
Rafael Sierra
Co-founder & CTO

Rafael Sierra

Ten-plus years building apps, websites and Shopify storefronts. Owns the systems the team runs on: matchedlabs.ai, the reporting, the theme work, and the approval steps that keep anything from going live before a person has checked it.

10+ years buildingShopify storefronts
Account leadYour one point of contact
Creative producerCreators, briefs and hooks
Media buyerMeta and TikTok spend
AnalystWhat sold, every week
10 · Get started

We'll take your store apart before we pitch you.

Book a call for the full picture, or just send your store and we'll send back what we'd fix first.

  • The callThirty minutes on every tool and vendor you're paying, and what each one is measured on.
  • AccessRead-only on the ad account, store and analytics. Nothing else, revocable any time.
  • AfterA written teardown inside 48 hours, yours to keep either way.
  • No pitchWe don't quote anything until the teardown exists.

Booked. We'll confirm a time by email, and the teardown follows within 48 hours of the call.

Thirty minutes. No deck, no contract on the call.

Straight answers

Before you ask.

Can we hire you for just one thing?

Yes. Plenty of brands start with one project: a homepage or product-page rebuild, landing pages for their ads, or a conversion audit. If it works, the full team is there when you want it.

Do you only work with Shopify brands?

The pages we build live in Shopify, so that's where we're strongest. Creator content, paid social and the data work apply wherever you sell, including TikTok Shop and retail.

What if we already have someone on part of this?

Then we work around them rather than replace them. Nothing gets migrated or replatformed: pages ship native into the theme you already have, and checkout, apps and pixels stay where they are.

Who owns the accounts and the assets?

You do. Ad accounts, creator agreements, pixels and every page we build stay in your name. We operate them; we don't hold them.

Who actually does the work?

A named pod: an account lead, a creative producer, a media buyer and an analyst. You meet them in onboarding and they stay on your account. matchedlabs.ai is the tool that pod uses to work faster, not a replacement for any of them.

What does this cost?

The full team is a monthly retainer from $5,000, scoped to spend and page volume. Projects are a fixed price, quoted after the free teardown. We don't quote before the teardown, because the teardown is what tells us the scope.

How long before we see anything?

The teardown in 2 days, first pages live inside 10 days of access. The full loop needs about 4 weeks of spend before attribution is clean enough to brief against with confidence.

Do we need to pay for heatmap, testing or popup apps?

No. Heatmaps, session recordings, AI analysis, A/B tests and custom popups all run on matchedlabs.ai, the software our team built and uses every day. We keep improving your pages with it after launch, so there's no stack of extra tools to buy.

Do you record our customers?

Only if you want session recordings on. Every form field is masked, checkout and account pages are never recorded, and Do Not Track is respected. Recordings are kept for 30 days.

Find out what your store is leaving on the table.

Thirty minutes on a call, or just send your store. A written teardown inside 48 hours either way.

Book a discovery call →